Pre-Qualified Sales Leads

Email Marketing Australia can now offer your company Pre-Qualified sales leads.

Objective

To pre-qualify online audiences according to their real time interest in a particular product or service.

How does Pre-Qualified Traffic Work ?

We send out targeted emails asking people from specific demographics if they are interested in your products or services. (specific questions)

We identify people who have a "real time" interest in purchasing your product/service within the near future by using Email Marketing Australia's advanced targeting algorithm.

Pre-qualifying potential consumers is a proven means of really maximising your ROI.

Audience

We have over 500,000 unique members that can be segmented by 19 different demographics and 53 special interest areas.

Mechanics - Overview

Step 1:

HTML email linked to Pre-Qualification question. "Yes" respondents are redirected to a landing page with more info regarding the "offer".

Client only pays for the desired response (ie. only pays for "Yes" respondents from above quick poll question)

Step 2:

2 weeks after initial question sent a HTML email offer is sent to all "Yes" respondents from Step 1.

Cost

Client is only charged for desired response (cost per response varies according to the product/service)

Reporting

Email Marketing Australia Pty Ltd can report on the following:

• Send volumes
• Opens
• Clicks
• Entries
• People actually interested in your product or service

A few recent examples are;

• Do you want to buy a new Toyota car soon ?
• Are you interested in earning a high interest rate on your savings?
• Are you looking to buy a new mobile phone within the next 3 months ?
• Do you need a cheaper credit card rate ?
• Do you want to get a wide screen TV ?